Secrets to a winning product launch (hint: it’s your email list)

22 Mar 2016
12:00
ALL TIMES EST

Secrets to a winning product launch (hint: it’s your email list)

Casey Armstrong is the CEO of Full Stack Marketer – experienced startup executive &marketer focusing on customer acquisition, retention & revenue growth at several top technology startups. Have built several 6-figure lists, including a side project that grew from 35,000 to 135,000 in the past year.

Key takeaways:

  • Grow your list specifically for your product launch
  • The #1 mistake email marketers make that you should avoid
  • If you are lazy, you should you get back into these basics
  •  Email “hacks” people should look out for
  • Learn the right tools you should use, check your deliverability and how it affects you

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